„I really didn’t expect this,“ says Švancara after selling out the Tiki-Taka Live show.

Football is a phenomenon, and it pulls people in. Nothing new there, but the boom football is experiencing in the Czech Republic right now hasn’t been seen in a long time. The Prague ‘S’ sell out one home game after another, breaking attendance records in the league. Another phenomenon is the football talk show Tiki-Taka.

The show, hosted by Petr Svěcený, welcomes guests from the football world and beyond. Recently, it announced an expansion to the O₂ universum Prague, where, on March 8, 2024, a live version of the TV program will take place in front of an audience of over 3000. The first date sold out in less than three days, prompting the organizers to announce a second date on March 9, 2024.

The non-traditional talk show features traditional guests, such as Brno patriot and former league top scorer Petr Švancara or Champions League winner Vladimír Šmicer. The first mentioned commented on the success of the event planned for March next year, saying, „It really moved me, and I truly didn’t expect this. It’s clear that Tiki-Taka is popular. Sometimes we might upset someone or not be entirely accurate, but evidently, people are interested in the show. I’m already looking forward to the O₂ universum in Prague. People really have something to look forward to,“ says Petr Švancara, the scorer of fifty-nine goals in the Czech top league.

Among the announced guests are former footballer and current coach Pavel Horváth, Champions League winner and national team legend Milan Baroš, aforementioned Champions League winner and show regular Vladimír Šmicer, singer Mirai Navrátil, actor and showman Richard Genzer, actress and director Petra Nesvačilová, and musician, actor, and SK Slavia Prague fan Jakub Prachař.

From the very beginning, the O₂ TV Sport channel has aired 230 premiere episodes, hosting nearly 400 guests from various social spheres. In the Czech Republic, it’s a unique blend of football and entertainment. „Everyone finds something for themselves on the show, which is intriguing about Tiki-Taka. It surprises me that the show entertains non-football fans, and among the regular viewers are also women, which many wouldn’t expect. It’s evident that football brings people together, and practically everything can be communicated through its stories,“ describes the spiritual father of the project and host, Petr Svěcený.

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